Get findable, then steal the door. Not the ticket.

MONTH 0–2

0. Become findable

1. One public case with a failed Wi-Fi morning and a reprint count
2. Studio on Capterra/G2 even if you eat angry reviews
3. Show up for “Eventbrite QR + badge SG/HK”
4. Publish the paid tier. Invisible is worse than 14 one-star reviews

MONTH 1–3

1. One list + one CSV

Paid / complimentary / walk-in / checked-in / no-show. Columns that match. Finance can have it at 18:00.

MONTH 2–4

2. Ops console on the iPad

Walk-in, reprint, name fix, plus-one, second language. One app for door + exhibitor scan. Not a second scanner.

MONTH 3–5

3. Parallel live edits

Two people change the list while doors are open. Offline queue that survives a Peatix or OnArrival outage.

MONTH 4–8

4. Be the desk Whova refused

Public Registration Kit: 2 iPad + 2 ZD621 + 5G + stands, from-price. Preload Micepad / Eventbrite / Cvent. Optional HK crew.

DO NOT

Year-two only / never

Do not build Attendee Hub, networking feed, notification social, a second lead app, LED, or a $12k Swoogo. Do not pitch Cvent OnArrival fans that your scan is faster. Session scan and bilingual toggle wait.